Innovation and Change Management

Examines the principles of managing changes and innovations in the economic and political environment, in startups, in entrepreneurial activities, in creative industries, in contemporary conditions of digital business revolution and constant need for innovations.

About Instructors

Velimir Srića, PhD.

As author or coauthor he published sixty eight books, more than 400 scientific and professional papers and hundreds of articles in popular magazines. He is professor of management at Zagreb University and visiting professor at UCLA (University of California at Los Angeles).


SSBM is a research-based business and management school with faculty from top universities around the world. At SSBM we believe that the quality of an educational program is driven by the lecturer’s knowledge and experience.