M J Xavier is a Professor of Marketing and Business Analytics and the Chairperson of the Centre for Technology and Innovation at LIBA, Chennai, India for the last three years. He has more than 35 years of experience in teaching, research, consultancy, and academic administration in India and Abroad. International assignments include two years in CalPoly University in California, USA, and short stints in Texas Christian University, USA, Buckingham University, UK, SP Jain Institute in Dubai and Singapore, American University of Armenia in Yeravan and PIMS Sri Lanka. He was the Founder Director of IIM Ranchi, India and has also served as the Vice-Chancellor of Karunya University, Coimbatore, India.
He has authored three books and more than 100 academic articles. His book Marketing in the New Millennium won the DMA Escorts Award for the best management book of the year 1999. He holds a B.Tech. in Chemical Engineering from CIT Coimbatore, M.Tech. in Chemical Plant Engineering from REC (now called NIT) Warangal, and a Doctorate (Fellow) from IIM Calcutta.
He has won several awards that include, Most Motivating Faculty at IIM Bangalore, Chanakya award for Innovative Leadership, Amity Academic excellence award, AIMS award for Outstanding B-school Director, ET Now award for Academic leadership, Outstanding Vice-Chancellor for Academic Innovations and so on.
His areas of interest include, Marketing Analytics, Research Methodology, Data Analysis and Business Analytics.
|yt.innertube::requests||youtube.com||This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen.||never||HTTP|
|YSC||youtube.com||YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.||session||HTTP|
|_ga||ssbm.ch||The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.||2 years||HTTP|
|_gid||ssbm.ch||Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.||1 day||HTTP|
|_gat_UA-131679549-1||ssbm.ch||A variation of the _gat cookie set by Google Analytics and Google Tag Manager to allow website owners to track visitor behaviour and measure site performance. The pattern element in the name contains the unique identity number of the account or website it relates to.||session||HTTP|
|CONSENT||youtube.com||YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.||2 years||HTTP|