August 1st isn’t just a date on the calendar — it’s a celebration of Switzerland as a country.
Over 700 years ago, in 1291, the cantons of Uri, Schwyz, and Unterwalden came together to form a bond of mutual support and independence. That simple alliance grew into the diverse, resilient, and innovative Switzerland we know today.
At SSBM Geneva, we honor this legacy every day through education that bridges the past and the future. And on this day of national reflection and celebration, we’re especially proud to be a part of that story.
From families gathering around lakeside fireworks and children waving flags in traditional dress, to the beats of a daytime techno party in Lucerne, August 1 reminds us that there are many ways to celebrate belonging.
Today we proudly celebrate Swiss National Day. At the Swiss School of Business and Management Geneva (SSBM Geneva), we deeply honor this legacy of unity, independence, and progress. As a Swiss institution committed to excellence and innovation in education, we are thrilled to join the national celebration with a special gesture for our future students.
In recognition of Swiss National Day, SSBM Geneva is offering an exclusive 15% tuition reducation on the following Online MBA programs:
Whether you’re looking to elevate your career in finance or step into the world of diplomacy, now is the perfect time to take the next step with a world-class Swiss business education.
👉 Apply now and secure your future with SSBM Geneva.
Together, we build futures—just as Switzerland built its legacy, one alliance at a time.