In the June 2022 edition of Digital Cafe, Damir Gavran SSBM Geneva faculty (Data driven marketing certificate program and Digital transformation MBA program) will take you through the basics of Customer experience, explaining what it is and how it benefits organization. This time SSBM will have the great pleasure to host Digital Cafe speakers from one of the greatest global automotive brands – Mercedes Benz.
Going into more details, this masterclass will teach you business storytelling for CX innovators. CX Leadership Advisor Markus Stauffenberg and Mercedes me Store Manager Marco Gehrig will give you insights and inspiration from the business reality of CX innovations in corporations like Mercedes-Benz and share their winning strategies for the implementation of successful CX innovations.

Hosted by Damir Gavran