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Dr. Vishruti Sood is a distinguished Doctor of Business Administration in Business Strategy and Artificial Intelligence from SSBM Geneva. Her academic journey reflects a remarkable commitment to excellence, as she balances the demands of full-time corporate leadership with doctoral research. Through her work, Dr. Sood has explored the intersection of AI and business strategy, offering insights into how technology can enhance decision-making, optimize operations, and reshape the future of work. Her time at SSBM Geneva exemplifies the institution’s dedication to fostering innovation, resilience, and global business leadership.
Earning a Doctorate in Business Administration at SSBM Geneva was not merely a milestone in my career; it was a transformation in how I think, lead, and create impact. Before the DBA, I was a high-performing corporate leader; after it, I became a strategic architect of organizational direction.
The DBA, guided by SSBM’s academic framework and world-class faculty, empowered me to move beyond execution into influence. It strengthened my ability to translate complex research into practical, board-level insights and to integrate business strategy, artificial intelligence, and human capital into one coherent vision. I now engage with leadership discussions not only from experience, but with the authority of rigorous research and a global perspective nurtured at SSBM.
Most importantly, the DBA gave me the confidence to challenge traditional thinking, design future-ready workforce strategies, and lead change in an increasingly complex and digital world. It has expanded my credibility, accelerated my leadership trajectory, and positioned me as a trusted advisor in shaping sustainable and innovative business models, all possible because of the platform SSBM provided.
SSBM Geneva’s international environment fundamentally reshaped my understanding of leadership in a globalized world. Learning alongside diverse professionals from different cultures, industries, and continents, within SSBM’s collaborative and globally minded community, challenged me to think beyond borders, assumptions, and conventional frameworks.
Every interaction became a lesson in adaptability, cultural intelligence, and inclusive leadership. I learned that an effective strategy is not just about numbers and plans, but about people, context, and purpose. Exposure to global perspectives allowed me to view business challenges through a wider lens, one that values ethical leadership, sustainability, and long-term impact.
This global academic ecosystem at SSBM transformed my leadership mindset. Today, I approach strategy with empathy, agility, and foresight, qualities essential for leading organizations through uncertainty, digital transformation, and the future of work.
I would tell every prospective DBA student this: do not pursue a DBA for the title, pursue it for transformation. This journey will test your endurance, discipline, and belief in yourself, but it will also redefine who you become as a leader.
Choose a research topic that reflects a real-world challenge you deeply care about, because passion is what sustains you through long nights and demanding responsibilities. Be ready to balance ambition with sacrifice, and trust the process even when the journey feels overwhelming.
Most importantly, never doubt your potential and embrace the unique opportunity that SSBM Geneva offers, a combination of academic excellence, global exposure, and a community that nurtures leaders. If you commit fully, the DBA will not only elevate your career, it will give you clarity, confidence, and a powerful voice in shaping the future of business. When you cross that finish line, you will realize it was never just an academic journey; it was a personal and professional rebirth.
Dr. Sood’s achievement at SSBM Geneva is a testament to her dedication and visionary approach. By combining hands-on corporate experience with advanced research, she has not only earned the title of Doctor but has also contributed meaningfully to the evolving discourse on AI and business strategy. Her journey inspires future leaders to embrace challenges, pursue knowledge relentlessly, and leverage innovation to drive impact in the corporate world.