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Media Training Professional Certificate

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Certificate

Media Training Professional Certificate

 Duration 4-6 weeks               Language English         Skill level Medium
 Lectures 5                                 Certificate Yes               Full Lifetime access 

 

Media Training Professional Certificate program is designed to provide you with a complete overview of relations with media practices. Students will gain the capacity for the adaptation which is necessary for doing business in the global environment.

Special emphasis is given to building confidence as well as gaining control when working with various media outlets. In addition, it is designed for individuals who need to get ready for speaker or public figure roles as well as it is suitable for all working professionals.

You will be able to respond to rapid changes in the media industry and position your practice of organization right. Additionally, you will acquire excellent communications skills with media.

Beyond mere description of theoretical lectures, the emphasis will be on the following course goals:

  • Learn how to prepare, control, and conduct various media interviews
  • Learn to look and sound confident and credible on camera and communicate effectively to the media.
  • Learn practical media interaction techniques used by top executives, global leaders, and politicians
  • Understand the world of media and journalism and what drives them to get the best outcomes
  • Learn how to develop your messages and stories
  • Gain an understanding of the power of your body language during media interviews and how it can help you to ensure a great media interview
  • Learn how to dress appropriately for interviews
  • Understand what are the best rehearsal techniques
  • Practice your media techniques
  • Learn how to remember your messages and questions and answers
  • Learn how to dress appropriately for interviews

 

The certificate program is delivered in cooperation with the Faculty of Economics & Business, University of Zagreb, Croatia that is a publicly recognized and accredited university with a double world-known accreditations AACSB and EPAS.

 

The Association to Advance Collegiate Schools of Business (AACSB) accreditation is known worldwide as the most highly esteemed form of accreditation an institution and its business programmes can earn. AACSB’s mission is to foster engagement, accelerate innovation, and amplify impact in business education. AACSB Accreditation is the benchmark of quality worldwide and most widely sought after by business schools—less than 5% worldwide have earned the achievement.

Certificate Price

EUR399

The certificate program is appropriate for ‘ all those that wish to develop professionally, increase their communication with media skills and knowledge and their implementation, and seek career advancement by getting certified.

Overview

Overview

    Course start: Anytime
    Language: English
    Duration: 4-6 weeks (depends on your pace)
    Format: Online
  Commitment: 8-10 hours per week
    Certificate: Awarded by SSBM Geneva and University of Zagreb
    Fee: 399 EUR

LEARNING OBJECTIVES

At the end of this course, you will:

  • Learn how to get ready, control, and conduct your media interview
  • Learn to look and sound confident and credible on camera and communicate effectively to the media.
  • Learn how to dress appropriately for interviews
  • Learn proven media techniques to control and manage your interview
  • Understand what are the best rehearsal techniques
  • Learn how to develop your messages and stories
  • Learn how to remember your messages and questions and answers
  • Gain an understanding of the power of your body language during media interviews and how to use it to your advantage

 

COURSE REQUIREMENTS

None.

PROGRAM OUTLINE

Lecture 1:
– What’s behind media

Lecture 2:
– Developing your messages and stories
– Dress for interview success
– Your homework ahead of a media interview

Lecture 3:
– The magic techniques in the world of media
– Things to know and remember during a media interview

Lecture 4:
– The power of your body language during media interviews

Lecture 5:
– Handling unexpected media interviews
– Summary

TEACHING METHOD

This course is presented entirely online. Module can be completed in your own time and at your own pace. This interactive, supportive teaching model is designed for busy professionals and results in unprecedented certification rates for online courses.

MATERIALS

All reading materials for this course will be made accessible to you through the SSBM Online Learning Portal. Notes for each module are often downloadable, and you are able to save your current learning status and continue whenever you like.

DIPLOMA

Upon successful completion of the certificate you will be awarded with a diploma delivered by SSBM Geneva and University of Zagreb.

What will this certificate program bring to your career?

  • Knowledge and awareness of developing your messages and stories for the media
  • Develop and apply interview techniques
  • Earn a Career Credential
  • Be able to think strategically about how to select and employ these techniques during an interview
  • Get a holistic understanding of media communications
  • Develop a clear understanding of the day-to-day responsibilities of people dealing with media

Is this certificate for you?

This certificate program is designed for individuals who have on-the-job communcications experience, who are not certified  professionals, and who might or might not have received formal accounting training.

This certificate is unique in such a way that it will insist on the exploring modern communications strategies and outline and combine modern theoretical concepts of  strategies and tactics aim of educating students to be able to manage  in the organizational context.

One of the major outcomes of this certificate program will be that you will increase your  skills by getting insights on organization’s internal and external environment.

This certificate will bring you a diploma: “Media Training Professional Certificate” that is delivered by SSBM Geneva and University of Zagreb, Croatia (AACSB, EPAS accredited).

Student Testimonials

  • I chose to study at SSBM, because it gives me flexibility to combine online and onsite learning.

    GUSTAV LINDÉUS
  • The thing I like the most is definitely the possibility to organize studying time on my own, as well as the deadlines for all the projects. The whole program is very approachable and easy to follow.

    FRANCIS OKOH
  • SSBM truly offers high quality education. The course material allows you to apply academic theory to real-world examples from the global business world in an easy manner.

    JELENA PENAVA
  • I am quite impressed with the program, most importantly the quality of the education and the professors. It has been wonderful and I would recommend the program. I also gained and increased my productivity as a manager

    INES BORCIC
  • I chose SSBM as an excellent continuation of my education and combining my professional knowledge with theory and practice of the lectures. SSBM allows flexibility with my personal life and professional life as well as achieving my goals.

    EMMANUEL ENUBUOGIDI
Overview
Fee
Prerequisites 
Programme structure

This certificate media training program is designed for individuals who are interested in building confidence as well as gaining control when working with various media outlets. In addition, it is designed for individuals who need to get ready for speaker or public figure roles as well as it is suitable for all working professionals.

What job opportunities can students seek upon completion of the certificate program?

  • Entrepreneur
  • Public Relations Specialist
  • Community Relations Manager
  • Customer Success Manager

Fee

The total fee* for the certificate is: 399 EUR

*There are no other hidden costs.

Prerequisites

There are no formal prerequisites for this certificate program.

Programme structure

Lecture 1:
– What’s behind media

Lecture 2:
– Developing your messages and stories
– Dress for interview success
– Your homework ahead of a media interview

Lecture 3:
– The magic techniques in the world of media
– Things to know and remember during a media interview

Lecture 4:
– The power of your body language during media interviews

Lecture 5:
– Handling unexpected media interviews
– Summary

Course will cover each topic with several online video lectures.

Purchase

To pay for the certificate go HERE.

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