From 22-23 April 2026, the SSBM Geneva delegation participated in the General Assembly of the Federation for European Education (FEDE) in Marrakesh, Morocco. As SSBM Geneva joined FEDE last year, the event was attended by the President of SSBM Geneva, Luka Lesko, PhD, DBA, the Management Board member Dario Silic, PhD, and Professor Ivana Silic, MA, MBA.
At the event, which brought together almost 100 higher education institutions from all over the world, the President of SSBM Geneva, Luka Lesko, PhD, DBA, presented SSBM Geneva with all its core activities to all attendees. On the second day of the program, he participated as a panelist on the topic of Digital and technological transitions, where he provided insight into comprehensive application of artificial intelligence in higher education.
The president of FEDE Claude Vivier Le Got, personally congratulated SSBM Geneva on its membership, and the SSBM Geneva delegation had the opportunity for quality networking with the leaders of universities and business schools during the official program and socializing in the magical Agafay Desert. This event enabled agreements and academic cooperation with leading schools and universities in France, Switzerland, China, Africa, and others.
