Bachelor of Science (BSc) in Business Administration

This program will help you to develop an excellent understanding of the fundamentals of business.

Upon graduating you’ll be ready to launch straight into your career as our program will help you to learn to lead, innovate and problem-solve in fast-changing business environments .

The Bachelor program has the following main objectives:

1. Students will demonstrate a deep understanding of the fundamental concepts,
   theories, and principles in their chosen field of study, showcasing a strong
   academic foundation.
2. Students will develop critical thinking skills to analyze information, solve complex
   problems, and make informed decisions in both academic and real-world contexts.
3. Students will manifest a heightened global perspective.
4. Students will communicate effectively, both orally and in writing, demonstrating
   the ability to convey complex ideas clearly and professionally in various formats
   and settings.
5. Students will be able to work effectively in diverse teams, demonstrating strong
   interpersonal skills, leadership, and the ability to contribute positively to group
   dynamics.
6. Students will be able to recognize and address ethical dilemmas in their field,
   understanding the implications of their actions on individuals and society, and
   demonstrating a commitment to responsible and socially conscious decisionmaking.

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The Bachelor degree Business Administration curriculum is a 3 years program, composed of core courses. The program is fully run on campus in Geneva, Switzerland.

Program curriculum* is the following one:

Year 1:

• MARKETING
• ACADEMIC RESEARCH AND WRITING
• INTRODUCTION TO BUSINESS COMMUNICATION
• DESIGN THINKING
• INTRODUCTION TO PROJECT MANAGEMENT
• BUSINESS ENGLISH 1
• ACCOUNTING FOR MANAGERS
• COMPANY PROJECT 1

Specialized Subjects

• BUSINESS LAW
• APPLIED STATISTICS FOR MANAGERS

Year 2: 

• INTRODUCTION TO HUMAN RESOURCE MANAGEMENT
• INTRODUCTION TO SALES & CRM
• INTERNATIONAL MARKETING & BRANDING
• INTRODUCTION TO FINANCE
• PRINCIPLES OF MANAGEMENT
• BUSINESS ENGLISH 2
• BUSINESS ETHICS & SOCIAL RESPONSABILITY
• COMPANY PROJECT 2

Specialized Subjects

• DIGITAL BUSINESS
• MICROECONOMICS

Year 3:

• ENTREPRENEURSHIP
• ORGANIZATIONAL BEHAVIOUR
• PUBLIC RELATIONS
• SUSTAINABLE MANAGEMENT
• MANAGEMENT OF INFORMATION SYSTEMS
• BUSINESS STRATEGY

Specialized Subjects

• LEADERSHIP AND MANAGEMENT DEVELOPMENT
• INNOVATION AND CHANGE MANAGEMENT
• OPERATIONS MANAGEMENT
• FINAL THESIS

* final list of available courses is subject to change

This program is delivered entirely on campus. 

You also have the opportunity to increase your learning by attending our webinars.

Our interactive, supportive teaching model is designed for busy professionals and is delivered through our best-in-class learning management system.

• All reading materials for this course will be made accessible through the SSBM Online Learning Portal. Notes for each module are often downloadable, and you are able to save your current learning status and continue whenever you like.
• We provide access to SSBM Connect – an online platform to socialize / exchange / engage and communicate with current students, alumni, professors and industry partners
• Access to SSBM e-Library and ESBCO ( largest provider of research databases, e-journals, magazine subscriptions, ebooks and discovery service)

Upon successful completion of the Bachelor program you will be awarded with a Bachelor degree with  specialization in Business Administration delivered by SSBM Geneva.