The Bachelor of Science in Business Administration with a specialization in Creative Business Management is a comprehensive and dynamic academic program carefully designed to equip students with the skills and knowledge crucial for effectively navigating the intricate intersection of creative business. This specialization goes beyond the fundamental aspects of general business administration, delving into the unique challenges and opportunities arising from the creative industries.
Students in this program will establish a robust foundation in core business disciplines such as marketing, finance, management, and entrepreneurship. Concurrently, they will immerse themselves in specialized coursework that addresses the complexities of managing creative enterprises on a global scale.
Throughout the curriculum, students will gain insights into cultivating a creative mindset, emphasizing the integration of creative thinking in business strategies. The program focuses on nurturing both creative thinking and managerial acumen, empowering students to make meaningful contributions to the dynamic field of creative business with a keen awareness of global economic landscapes.
The program curriculum for the specialization courses* is as follows:
* final list of available courses is subject to change
The Bachelor degree Business Administration curriculum is a 3 year program, composed of core and specialization courses. The program is fully run on campus in Geneva, Switzerland.
Bachelor of Science in Business Administration with a Specialization in Creative Business Management.
SSBM is a truly innovative and leading business and management school that aims at taking education to a new level!
We aim at providing a superior learning experience that will have a direct impact on your professional development.
With our unique programs you will strengthen your strategic vision, efficiency and leadership to manage today’s organizations.
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